Why is this Primark dress such a hit in Spain?

Why is this Primark dress such a hit in Spain?
Why is this Primark dress such a hit in Spain?
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Primark continues to invest in collaborations with celebrities. After the collection with British singer Rita Ora, he collaborated again with influencer Paula Echevarría for a collection full of informal proposals for a more relaxed look, with matching accessories and even sportswear.

With more than 3.6 million followers on Instagram and practically 400 thousand on TikTok, the Spanish actress and model shared on social media some photos from the presentation party for the new collection in partnership with Primark.

The collection is perfect for spring-summer and is full of simple, timeless pieces for everyday life, always with a touch of elegance. Earth tones make a statement and are ideal for combining with other pieces you already have in your wardrobe.

The collection includes more than 70 pieces, but it was one of the dresses displayed at the launch event that captured the attention of the Spanish press. Although it is not yet available on the Primark website, the white sequin dress promises to be one of the most sought after as it can be worn on a summer evening, with high heel sandals for a look irreproachable, as it can be perfect for a second wedding dress.

The sleeveless midi dress with a round neckline has a white inner lining and the top layer is made with a transparent fabric with sequins. Perfect to help you shine this summer.


The article is in Portuguese

Tags: Primark dress hit Spain

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