“Auto4You”
Broadcasts: Sunday, 28.04.24 (8pm)
Auto4You is a used and pre-owned car sales stand, but also a EUROREPAR multi-brand workshop, integrated into the prestigious STELLANTIS business group, and which stands out as an essential pillar of Auto4You.
Created in 2017 and based in Esposende, on the initiative of two partners, Auto4You moved, since January this year, to the Neiva Industrial Zone, in Viana do Castelo, next to the EN13 and next to the A28 access roundabout.
This month we will take a trip through the automotive world in a conversation with one of the company’s managers, João Paulo, who will give us a portrait of the origins of Auto4You to the present day and the projections for what the company’s evolution will be in the future.
AutoForYou was born from a project by two people, one with a vision for purchasing and sales strategy and the other with experience working in an automobile brand. It began its activity in Esposende, growing, developing and moving to Viana do Castelo in 2024.
Why move to Viana do Castelo? João Paulo tells us that the city is their comfort zone. There are other conditions here for employees and customers to provide better service, in an excellent space with a premium image.
Auto4You sells cars, but not only that. It has a workshop linked to an authorized repairer linked to the Stellantis Group, Eurorepar, which provides training and distribution of parts as if it were a brand.
João Paulo explains to us what services Auto4You provides to its customers. Firstly, the sale of new and pre-owned cars, primarily mid/high range, but also some more economical options. João Paulo also gives us an overview of this car sale, which he considers was not easy.
But there are other services at Auto4You. João Paulo explains. (listen to audio)
LISTEN TO THE FULL REPORT HERE:
How the company is structured in terms of human resources and what level and frequency of training Auto4You employees receive. The company manager talks to us about training for the tram market and gives us an overview of the service in the workshop.
João Paulo talks to us about the Auto4You client, and makes a distinction between car sales and workshop services, which are multi-brand.
Currently there is the variable of electric cars that have entered the automotive market and there are brands that are committed to electrification, and there are others that are regressing. João Paulo tells us that the issue is difficult and is convinced that in the future cars should be more plug-in and not so much 100% electric.
In the electric vehicle market, this prevents customers from purchasing them. Autonomy? The cost? João Paulo tells us that despite everything there is still no preparation to respond to the needs of loading vehicles, for example.
At Auto4You, the sale of electric cars represents around 25% of demand. Thinking about the future, the company is already thinking about creating a space just for the maintenance of trams. (listen to audio)
How does João Paulo look at the automobile market in Portugal. There are several things, since right after the pandemic, digital came into force and when the customer goes to the stand, they already have all the information.
The future of Auto4You involves some innovations. And there are examples given to us.
For the end, our guest chose a musical theme to close our conversation about the world of cars and, specifically, the company invited to this month’s edition of +Viana, Auto4You. (listen to audio)
“Auto4You”
Broadcasts: Sunday, 28.04.24 (8pm)
Datasheet:
Production and presentation: Fernando Serrão | Sound design: Celso Carvalhosa
Support: Viana do Castelo City Council, Blisq Creative, Eurostyle Systems Portugal
