The Municipality of Albergaria-a-Velha promoted a meeting of the Business Ambassadors Network at the Business Incubator, which was attended by the Rector of the University of Aveiro, Paulo Jorge Ferreira.
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At this meeting, no. 0 of the publication “Municipality of Albergaria-a-Velha – Economic Development” was presented, a document that sets out the unique and differentiating conditions that the Municipality offers so that new businesses and companies from all over the world can settle in Albergaria-a-Velha, as well as highlighting the quality of life that those who live in or visit Albergaria-a-Velha can enjoy.
“A prosperous territory, which has a strong economic fabric, must necessarily be based on a close connection between innovation and development led by higher education institutions, technology centers, schools and their companies, only possible through networking”, he said António Loureiro, President of the City Council. “Human capital is the source of success for any institution and territory.”
Mayor Albergariense, in his intervention, highlighted that “along with creating conditions for economic development, the guarantee of a good quality of life is an unavoidable hallmark of the Municipality”. To contribute to this quality, António Loureiro highlighted the reduction of all existing fees and taxes that are the responsibility of the Municipality, including those relating to housing construction; “Albergaria-a-Velha is today the municipality in the Aveiro region with the lowest rates”.
The business fabric of Albergaria-a-Velha is made up of more than 2900 companies that, in total, generate more than 1500 million euros in turnover (data from INE 2022) and employ 10,360 people. The manufacturing industry is responsible for more than 56% of the Municipality’s total turnover. It is also noteworthy that, in 2022, 53 local companies were recognized as PME Líder, 17 as PME Excelência and 2 companies as PME Excelência Turismo by IAPMEI.
“It is unusual to see the president of a municipality mediating the relationship between universities and companies”, stated Paulo Jorge Ferreira, Rector of the University of Aveiro who, in his speech, highlighted the importance of the University of Aveiro in the relationship with the business sector. . For the rector, the university is an integrated development project that cannot be implemented without knowing the people and companies.
Thus, in its contact with the economic fabric of the region, the University of Aveiro identified the biggest challenge for businesspeople – attracting and retaining talent. In a society in constant change, requalification, reorientation and lifelong training is essential to have a qualified workforce. However, it is necessary to look beyond traditional bachelor’s and master’s degrees and invest in shorter training courses – micro-credentials – which allow for more flexible training paths in line with real needs. “We have to be more creative in solutions”, defended Paulo Jorge Ferreira.
The Albergaria-a-Velha Business Ambassadors Network, created in 2023, is an essential investment that is part of the Strategy for Entrepreneurship and Economic Development of Albergaria-a-Velha – “Albergaria 2030”. This informal group is currently made up of businesspeople from 42 leading companies in the Municipality, which stand out for their strong economic impact in regional and national terms and for their international representation.
The main objectives of the Business Ambassadors Network are to publicize the Municipality’s economic attractiveness factors and encourage and boost the local economy; increase the attractiveness of the Municipality of Albergaria-a-Velha for the installation of new companies and industrial units; promote the development of economic activities, with high added value and of a technological nature, that boost the growth of the Municipality’s GDP, exports and qualified employment; represent the Municipality of Albergaria-a-Velha in highly relevant business missions; collaborate in the development of actions to promote the local entrepreneurial ecosystem with a focus on green entrepreneurship, technological innovation, social innovation and circular economy, valorization of local products and resources and their biodiversity; and monitor/monitor the implementation of the Strategic Plan for Entrepreneurship and Economic Development – “Albergaria 2030”.
Albergaria-A-Velha Chamber
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