The Municipal Council of Gouveia, in the district of Guarda, is promoting the 14th edition of the Cheese Market on Friday and Saturday, an event dedicated to the appreciation and promotion of Serra da Estrela Cheese.
In a statement sent to the Lusa agency, the municipality highlights that the event brings together “for two days, shepherds, producers and cheese makers from the region, in an atmosphere of celebration and gastronomic richness”.
The Cheese Market program includes tasting and selling cheese, ‘showcookings’, workshops, fashion shows and moments of musical entertainment.
According to the program released by the organization, the event opens its doors at 9:45 am on Friday, March 29th, with a salute to the city by the Sociedade Recreativa e Musical de Moimenta da Serra.
This is followed by presentations and moments dedicated to gastronomy, such as cheese-making workshops, showcookings, tastings of national DOP (Protected Designation of Origin) cheeses and presentations of innovative projects in the region.
On Friday afternoon, there will be a fashion and accessories show made from 100% wool, which will be accompanied by musical accompaniment from the group “LUA”, from Aurora Pinto, from Gouveense, finalist in the second edition of “The Voice Kids Portugal”.
On Saturday, the 30th, the Cheese Market reopens at 10:00. For this day, the making of Requeijão de Beatilha (traditional cream cheese from the União de Freguesias de Aldeias and Mangualde da Serra) and a technical tasting of Requeijão da Serra da Estrela, organized by the Confraria Báquica Gastronómica e do Requeijão da Serra da Estrela, are scheduled for this day.
On this day, a protocol will also be signed for gastronomic research and innovation within the scope of Requeijão Serra da Estrela PDO between the Confraria Báquica Gastronómica e do Requeijão da Serra da Estrela and the Instituto de Gouveia – Escola Profissional.
The Cheese Market 2024 program includes performances by various groups and communities from the region and a Folklore Exhibition from the Municipality of Gouveia. The event ends with a pairing of Cheese from Serra da Estrela DOP with Vinhos Dão, promoted by the Serra da Estrela Cheese Producers Cooperative (Estrelacoop).
The organization of the event, promoted by the Municipal Council of Gouveia, has the collaboration of the Association of Shepherds and Cheese Producers of Serra da Estrela (APROSE), the Institute of Gouveia – Professional School, the Rural Development Association of Serra da Estrela ( ADRUSE), from the cultural network Terras da Transumância and EstrelaCoop.
