On March 25, 2024, Midas opened a new franchised workshop, this time in Guimarães, with a free diagnosis and 20% discount on inspections
MIDAS opened its ninth franchise workshop in Portugal in Guimarães. Since March 25, 2024, the birthplace of the city has been able to count on its first brand workshop specializing in multi-brand car maintenance.
Under the management of the company Mainstation, this auto workshop marks the third partnership between Midas Portugal and Grupo Maintarget, SA, after the openings in Braga and Viseu, as well as the return of Midas to Guimarães.
Strategically located on Rua Rodovia de Covas, a busy area of the city, and with a team of specialized technicians and the most advanced car maintenance tools, Midas Guimarães ensures Guimarães drivers and their vehicles a superior quality service.
To announce the opening in what is one of the key cities in the brand’s strategy in our country, and to reinforce one of its main values, sustainability, Midas invested in the full decoration of an electric urban bus, which will circulate throughout the city at the same time. over more than 6 months. Added to this are billboards and the usual communication on social media.
During the two months in which they celebrate the opening, Midas Guimarães will offer visitors a free diagnosis at 80 points and a 20% discount on all inspections. To facilitate and speed up the entire process, customers can make an appointment online or, without any need for prior appointment, go directly to the workshop.
